A Catchphrase Worth $400 Million

Samuel Reason | September 25th, 2018

One famous catchphrase from the world of boxing has eclipsed any other phrase. Most likely at some point in time you have heard it being announced before a sporting event or even in a video game. We are of course talking about the famous “Let’s Get Ready to Rumble!”

metrouk2.files.wordpress.com

Trademarked by in this well-known phrase is now worth over $400 million, it really is down to how Hollywood producers all flocked behind this mythic sentence. First spoken by Michael Buffer, this announcement has made him the one and true king of announcing boxing matches. In fact, when it comes to a boxing scene in any movie, most viewers have now become accustomed to hearing Michael Buffer say his trademarked phrase: “Let’s Get Ready to Rumble!”

Buffer has now been cast in over 20 movies and television shows, you can find him announcing in Rocky or even in South Park. It has come to such a point that if directors want their movie to seem authentic then they have to get Buffer’s announcing the entrance to the boxing ring.

The natural charisma and booming voice that Buffer brings to the table to ensure that any boxing scene becomes an instant classic and fan favorite. And Buffer was quick to trademark his phrase, generating over $400 million by selling the rights to movies, video games, and even merchandise. Of course, you can also add in personal appearances to various sporting events. He even makes more money now just from the trademark, without even having to work as an announcer.

Buffer had quite a scare when he was diagnosed with throat cancer, a serious problem for the industry he is working in: sports announcer. Throat cancer surgeries can sometimes result in the loss of speech, luckily, doctors were able to treat it with a non-invasive surgery and Buffer is still traveling the world today bringing his booming voice to sporting events around the globe.

Next Article
  • First Toothbrush Was Actually A Chewbrush

    Some think of toothbrushes as being man’s best friend and that this award is not actually occupied by dogs. In modern times, people have indeed voted that toothbrush is one of the greatest inventions that we cannot live without. In surveys, it beats microwaves, automobiles, and television - but it is interesting to look at...

    Read More
  • Oldest Organism On Earth Only Reproduce Every 10,000 Years

    Researchers who have been working with the Integrated Ocean Drilling Program (IODP) have discovered new bacteria, fungi, and viruses living a mile under the ocean floor that are thought to be millions of years old. The incredible discovery shines some light on how old species on Earth really are, with...

    Read More
  • One Rickshaw Driver Was Able To Help Educate Hundreds Of Poor Children

    A famous rickshaw driver by the name of Mr. Bai Fang Li is a folklore legend in his home region, having helped hundreds of poor children afford education during his lifetime. Most people believe in relaxation when getting older, especially as they retire, but not Mr. Li who continued his donation lifestyle until the very...

    Read More
  • The Vine That Is A Master Mimic

    When it comes to changing into something else or camouflaging, the world is filled with organisms that can do this. The Chameleon is, of course, the most famous one, that can alter its color and blend in with its background. And in the insect world, you will find butterflies that mimic toxic insect or sticks...

    Read More
  • The Secret Ingredient To Victorian Leather Was Dog Poop

    Back in time, dog poop was an extremely valuable resource for leather makers. Every coat, handbag, briefcase or any sort of leather goods was created by using dog poop to an extent. So as you can imagine some entrepreneurs around the city of London found a way to benefit from this ever-growing need for dog...

    Read More
  • The Invention Of Artificial Sweetener Was By Accident

    Constantin Fahlberg was a famous Russian chemist who by accident discovered an artificial sweetener by the name of saccharin, this allowed him to become extremely wealthy by mass producing it for the public Here is his story. The artificial sweetener was known as the new coal tar sugar, and despite...

    Read More
  • Extreme Ironing Is A Real Sport

    Yes, you heard it right, extreme ironing is a real and practiced extreme sport around the world. It is known as a tough sport to get good at because it is one of the only outdoor sports that combines both the dangers and excitement of an extreme sport, with the well known and loved the...

    Read More
  • The Famous MI5 Double Cross System From World War II

    Espionage and spying really went to a whole new level during World War II and continued to become an important part of modern warfare during the Cold War. The British Security Service or as known by their cover title the MI5 used an amazing double cross system that caused every single German spy to be...

    Read More